Section I Listening and Conversation
Section II Reading Comprehension
Section III Writing and Translating
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Unit 2 Promoting Activities
Section I
Listening and Conversation
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Section I
Listening and Conversation
Part I Leading in
Part II Putting in use
Part III Further Practice for better use
Part IV Aptitude Test and Guidance
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Part I Leading in
1,Pre-class Work
2,Revision
3,Warming up for the new class
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1,Pre-class Work
? ask students to collect some
product prospectuses and the
words about prospectuses
? Write down all the expressions
and patterns to introduce
products
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3,Warming up for the new class
1) Present your collections
2) Teacher’s comment and put the collections into a data
bank for students’ reference
3) New materials presentation
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Sample1 A Product Introduction
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Sample 2 A Product Introduction
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Part II Putting in use
1,Divide the students into groups
2,Offer more examples about product prospectuses
3,Act out
Work in groups to 1) understand the short dialogues
on Page 23 of the Textbook 2) to act out
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Mountain Bikes—A Perfect Travel Vehicle!
Tired of walking through the woods? Buy a mountain bikes!
Huaxia Bicycle Company has a new product to offer its customers-
mountain bikes! They are the company’s latest developments,All are
made of top quality materials,With various types and sizes,favorable
prices and top quality,our mountain bikes are well received both at
home and abroad,The sales turnover last year was around 3 million
yuan,We have 5 subsidiaries at home and we are thinking of
expanding our business overseas.
Tel,023-67623456 Fax,023-67623458
Manufacturer; Huaxia Bicycle Company
Sample 1:Product Prospectus
Sample 2:Product Prospectus
China-made Silk Products Show!
Interested in China-made silk products? Come to our show!
With years of experience in manufacturing silk products,we offer a
wide range of silk items,such as silk fans,silk garments,silk sheets,
and silk carpets,All are made of top quality materials and with fine
workmanship,Our silk products have enjoyed a fair market in
Canada,Europe,South Asia and other regions and are the exclusive
products of our own chain stores abroad.
Date,June 12—June 18,2003
Place,22# Haibin Rd,Hangzhou,China
Organizer,ABC Silk Products I &E Corporation
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Part III Further Practice
1,Furthering and Practicing
2,commenting
3,Completing
4,Responding
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1,Furthering and Practicing
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Practice the dialogues on
Page 23 of the textbook in
groups and try to further
them,
2,commenting
? The fellow students to make comments on the
performance and the appropriateness of their English;
? The teacher summarizes this part.
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3,Completing
Work in groups to complete by filling in the
blanks on Page 25 of the Textbook (Exercises 3),and
then the teacher checks the answers in class.
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4,Responding
Practice Exercise 1 and 2 on Page 24 of the
Textbook orally, Teacher offers the situation in
Chinese,and ask the students to give the English
equivalent,the whole class work together
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The script for the dialogue
? You,Mr,Li,this is the new CD player we’ve just developed ___________ (说
打算申请专利 )。
? GM,Wonderful ! You’ve done an excellent job,___________(问是否已经做
好了申请专利的必要准备 )。
? You,____________(说机型还要做最后实验, 但图纸已经准备停当 )。
? GM,____________(问申请专利需要多少时间？ )
? You,At least a couple of months,I think.
? Ms,Li,Mr,Hu,____________(你的市场调查结果如何？ )
? Mr,Hu,As far as I can see,____________(迷你型手机在市场上卖得很好 。 )
? Ms,Li,_____________? (你认为这种新型的手机会取代老式的手机吗？ )
? Mr,Hu,Yes,I believe so.
? Ms,Li,Why do you think so?
? Mr,Hu,Well,you see,with the fast development of modern technology,
______________,(人们的生活条件在最近几年得到了很大改善 。 ) Likewise,
_______________,(他们的消费观念也在迅速发生变化 。 ) Smart and handy
mobile phones have become a necessity for many people,young people in
particular.
? Ms,Li,I see,______________,(所以你相信手机的潜在市场一定会很大 。 )
? Mr,Hu,Exactly,back
Part IV Aptitude Test and Guidance
1,Judge after you listen
2,Respond after you listen
3,Read after you listen
4,Self-assessment and Teacher’s Guidance
5,Assignment
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1,Judge after you listen
? 【 Instructions】 in this part true or false statements
will be given to each of the students,after they listen
to a dialogue,they are asked to judge whether the
statements are true or false,
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2,Respond after you listen
【 Instructions】 in this part the students are asked to
listen to a dialogue and then answer the teacher’s
questions
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3,Read after you listen
? 【 Instructions】 in this part the
students are given a passage with
some blanks,they are asked to fill
in the blanks after they listen to it,
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4,Self-assessment and
Teacher’s Guidance
? 【 Instructions】 in this part the teacher will
mainly check the answers to 1 and 2,give
brief explanations when students are in
difficulty and ask students to score their
own paper ; as for 3,the teacher will collect
the paper and correct them after class,
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5,Assignment
? A,Workbook P 19—3.4
? B,Read fluently the passage on page 31 of your Textbook New
Practical English and try to understand it as possible as you can
by using a dictionary.
【 Instructions】, in this part the homework is made up of two
parts,A is to reinforce what they have learned; B is to get
ready for the next Section
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Section II
Reading Comprehension
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Section II
Reading Comprehension
Part I Leading in
Part II Comprehension and Practicing
Part III Further Practice
Part IV Aptitude Test and Guidance
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Part I Leading in
1,Revision
2,Warming up for the new class
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1,Revision
1) ask students to work in groups of four to introduce a new
product.
2) Teacher makes comments
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2,Warming up for the new class
? Ask students to answer teacher’s questions related
to the Passage on page 31
? Teacher makes comments
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Part II Comprehension and Practicing
1,Checking and Explaining
2,Retelling
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1,Checking and Explaining
? True or false questions according to the passage on page
33 of the Textbook New Practical English
? Answer questions in details according to the passage on
page 33 of the Textbook New Practical English.
? Possible difficult words,phrases & sentences
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Possible difficult words
promote v,attempt to sell; raise to a more important job 促销, 提拔,
提升
Teacher’s,Many companies are promoting their new products on
television.
The young army officer was promoted to Captain last
month.
efficient a,acting effectively,without wasting time and energy 高效
的, 能干的
Teacher’s, The company is in urgent need of an efficient secretary.
This new laser printer is more efficient than the old one.
focus v,concentrating attention or energy 注视, 聚焦, 集中
Teacher’s,Students are supposed to focus their mind on study.
When the movie star walked into the hall,all eyes were focused
on her,next
man v,to work at a place or be in charge of a place or a
machine 工作 （ 或守卫 ） 在 … 岗位上, 在 … 上操作,
操纵
Teacher’s,Tom will be the person to man the machine till
2:00 pm.
They have sent more soldiers to man the front.
leave v,cause to be or remain in a special state; go away
使保持某一特定状态, 离去
Teacher’s,Never leave the door open while sleeping at
night.
After a hot quarrel,Maria left her husband.
fruitful a,productive 富有成效的, 多产的, 硕果累累
的
Teacher’s,Charles Dickens is considered (to be or as ) a
fruitful author of fiction.
To her joy,Jane found the meeting very fruitful,back
Possible difficult sentences
(Pare,4) Unless your company is sponsoring the exhibition,
find out what time the opening ceremony is and show up
promptly 30 minutes after that.
除非是你的公司在主办这个展览会，否则，你就应弄清楚开
幕式的时间，并准时在开幕式 30分钟后到场。
In this sentence,unless is a conjunction,meaning,if… not,.;
except in the case that”,Unless is used to talk about a
situation that could happen,or sth,could be true in the
future,If you know that sth,has not happened or that sth,is
not true,use if …not… And before find out,“you should” is
omitted,After that means” after the opening ceremony”.
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Possible difficult sentences
(Para,4) The opening ceremony is like a starting gun,as
soon as it’s over,the gathered crowds will rush to the doors
to get inside the exhibition halls.
开幕式就像一支发令枪：开幕式一结束，聚集的人群
就回涌向展厅口，挤进展厅。
Starting gun means‖ the gun that starts a game or race at a
sports meeting‖,The gathered crowds indicates‖ people
who gathered outside or around the exhibition halls‖,To
get inside the exhibition halls is an infinitive phrase used as
a n adverbial of purpose.
Example,Hearing the starting gun shot,these 100-meter
runners dashed to the finish line.
next
(Para.8) Hot cars and pretty girls may go well together,but don’t be
distracted by them.
时尚热门的小汽车和美女也许很般配，不过别让这些分你的心。
Hot cars means ―fashionable and popular cars‖,Both cars and girls
are used to draw visitors’ attention,Go well means ―a perfect match
or good combination‖,Distract means ―take… away from…‖ or
―cause … to turn away from‖
Example,The noise outside the classroom is a little too loud,but
don’t be distracted by that.
(Para,12) Lunch hour,unfortunately,leaves exhibition booths
manned by guys who are more interested I stuffing food into their
mouth than explaining the product or promoting the company.
遗憾的是,在午餐时间各个摊位的工作人员更感兴趣的是把食
物塞进嘴里，而不是向顾客解释他们的产品或宣传他们的公司。
Here who is a pronoun that introduces a relative clause,modifying
guys,In is omitted before explaining and promoting,next
(Para,18) Guards are available to assist anyone in need of help and
to keep order.
警卫在这里是为每一个需要帮助的人提供帮助并维持秩序的。
In this sentence,who is omitted after the word anyone,forming a
relative clause with in need of help and modifying anyone,Be in
need of is a set phrase,meaning ―need‖.
Example,The police are expected to help anyone in danger.
(Para,20) This is the place to find out which Web sites the young
and connected Chinese are really using or are interested in using.
在这里，你可以弄清楚年轻人和上了网的中国人真正在使用那
些网址或对使用那些网址感兴趣。
To find out means ―to make…clear‖,Which is used as a pronoun
that introduces an objective clause,Connected Chinese refers to
―those Chinese who have gained the access to the Internet‖.
Example; This is the best time to find out what the Chinese online
customers are really caring for.
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2,Retelling
Read the passage again;
Retell the passage in their
own words,
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Part III Further Practice
1,Simulating and translating
Do exercise 6 on page 30 of the textbook
Pay attention to the italicized parts in the English
sentences and translate the Chinese sentences by
simulating the structure of the English sentences
2,Rewriting
Do excises 8 on page 33 of the textbook
Write a summary of the passage by answering the
following questions,(page 34)
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Part IV Aptitude Test and Guidance
1,Translating
2,Assignment
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1,Translating
? Ask the students to remember the words,phrases and sentence
structures in the passage they have learned and translate the
following sentences into Chinese orally and the teacher
comments.
? 1)在电视上推销新产品已经成了一种十分普遍但又十分恼人的
作法 。
? 2)圣诞节那天, 新世纪百货公司给前往该店购物的每位顾客赠
送了一个小盒巧克力 。
? 3)等了很久以后, 我们终于看到校长在主席台上露面了 。
? 4)街上隔一段距离设一个电话亭是文明的象征, 同时也是城市
里一条美丽的风景线 。
? 5)我们看到中国载人航天的日子已经不远了 。
? 6)直到今天, 我仍然清楚地记得老校长在我们毕业典礼上讲的
一席话 。
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2,Assignment
? A,Textbook page 8 Passage 1 and Workbook
page 22 passage A,Exercises 1-3
? B,Ask students to memorize all the words
and patterns used for writing and talking
about product prospectuses.
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Section III
Writing and Translating
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Section III
Writing and Translating
Part I Leading in
Part II Putting in use
Part III Further Practice
Part IV Aptitude Test and Guidance
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Part I Leading in
1,Checking the assignment
? Check the answers to comprehension exercises on
the workbook orally;
? Students’ questions found in Passage 1.
2,Warming up for new class
? Speak out the patterns and expressions;
? Put your collections into the data bank.
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Data Bank
1,Made of imported rubber,our radio-controlled toy car is extremely
durable.
2,This new type of toy car is safe for kids to play with.
3,Chunlan Air Cooler is portable,easy to operate and can work anywhere.
4,Haier min-fans are quite simple to operate and no installation is required.
5,Our refrigerator is light in weight,portable in size and low in power
consumption.
6,Made of special formula,Liangli Pearl Cream may erase the wrinkles
from your face and keep your skin looking youthful.
7,Sunlight Curtain will keep sunrays out in summer and prevent heat loss
in winter.
8,This curtain allows your furniture to be safe from sun fade and increase
your privacy.
9,We have various types and sizes available,Delivery can be made right
from stock.
10,This type of eye-protecting lamp is made especially for your kids.
11,This sweater is made of specially treated pure wool and is worm-proof.
12,Try your luck with these exciting electronic hand-held casino games.
next
Part II Putting in use
1,Dividing the students into groups;
2,Presenting new materials;
3,Giving the rules for an advertisement;
4,Writing and simulating.
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Sample 1
Cotton Slippers
Laugh with joy when you wrap your feet in these 100% cotton
slippers made by Totes Co.Ltd,You have two reasons to be happy with
our products,First,notice the savings,Comparable slippers produced
by our competitors are twice the price! Second,experience the
comfort,Each slipper wraps on and off,fitting tightly or loosely
around the world’s most sensitive foot…yours,They are made of baby-
soft lining,with flat and flexible soles for safety,Imported material
from China,Men’s full sizes 7-13,available in black,grey and brown.
Women’s full sizes 6-11,available in red,green,pink,yellow and orange.
Services offered,--1-week money back guarantee
--6-month warranty
--free delivery
Manufacture,Totes Co.Ltd,next
Sample 2
Old Model T Ford!
An ideal car for auto collectors! Restored in 1926,this old
car is one of the 13.8 million that Henry Ford built,Still runs
and drives beautifully,Electric start! Its engine has new plugs
and wiring,Wheels adjusted,fan belt,new battery and cable.
Lights and horns are still in working condition,This car is a
sweetheart! It gets more attention than you can possibly
imagine,It has reproduction fender front and back,Its paint
has a few lines here and there,but it shines like crazy,No
smoking,no leaking,It starts right up and runs like a clock,Air-
conditioning is at the bottom of 1926 style,of course.
Price,US$4986
next
4,Simulating And Writing
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1) complete the product prospectus on page 36
2) Write a product prospectus according to the information
given
“甘美, 系列优质绿茶，选用高山早春嫩芽为原料，
生产工艺考究，产品形美色绿，气味芬芳，味道甘美。
本品具有明显的提神功效，是老少皆宜的饮品，该产品
被誉为理想的纯天然绿色饮品和健康饮品。
Part III,Further Practice
1,Presenting new material
2,Simulating
3,Checking and commenting
4,Writing
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Presenting New Materials
Sample 1
Cooler King is a new product of Toto Electrical Appliances
Company,Made of imported-rubber,it’s better than a fan and is
safer,too,This air cooler has a water evaporating cooling system
that blows out refreshing cool air,It works anywhere,on a desk,
kitchen table,nightstand and even in your car or boat,Simply fill
it with water and turn it on! No installation is required! It can
cool the air around you for up to 5 continuous hours per water
change,Light weight,portable and low power consumption,the
cooler uses only 4 C batteries or an AC adapter.
For more information,please call 1-402-454-0044,next
Sample 2
next
Solar Curtain is a new product of Solar Household Co.Ltd.
Made of specially treated material,polyethylene,the
curtain will keep sunrays out in summer and prevent heat
loss in winter,Just hang it on a curtain rod between your
curtain and the window,It protects your furniture from
sun fade and increase your privacy—you can see out,but
no one can see in.
Available colors are,purple,green,red,blue and silver.
Available sizes are,#29017 Solar Curtain 30x63
#29033 Solar Curtain 30x81
#29041 Solar Curtain 36x63
#29058 Solar Curtain 36x81
2,Simulating
Ask the students to work in groups to write a
product prospectus of their own
3,Checking and commenting
After the presentation of each group,the fellow
students comment and then teacher summarizes.
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4,Writing
Ask the students to work together to write a short
passage about the picture given (Page 38 of the
Textbook),Some useful words and phrases have
been provided to help,The passage may begin
with:,Traffic lights are commonly seen at the
intersection of two roads…,
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Part IV
Aptitude Test and Guidance
1,Checking
2,Grammatical rules concerning Verb forms
3,Applying
4,Self-assessment and Guidance
5,Assignment
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1,Checking
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?Read their passage
?Teacher comments
and points out the
grammatical errors
2,Applying
1) Complete the following sentences using the correct form of
the verbs given in the brackets.
2) Correct the errors in the following sentences.
3) Translate the following sentences into English
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1) Complete the following sentences,using the
correct form of the verbs given in the brackets
a,By the end of this year,SARS ________(control) in the world,
hopefully.
b,This new type of washing machine ________(design) with advanced
technology.
c,This fashionable ring-watch with up-to-the-minute
design________(feature) an easy-to-read,built-in digital watch that can
keep its time accurate.
d,It wasn’t until three years later that they _________(adapt) to the food
and life of this country.
e,This classic no-ironing cotton dress is very _________(style) today.
f,It is essential that medical companies ________(warn) their customers
of the possible side effects a certain medicine may bring them.
g,This high –tech,easy-to-use safety system with a wireless motion
detector will warn you when someone _______ (approach) your home.
h,Made of specially-treated cotton,this curtain is easy _________(take
care of ).
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2) Correct Errors in the Following Sentences
a,Styled for comfort and convenient,this pretty dress is ideal to wear
while you work around the house.
b,These attractive and eye-catching pants are perfect for special occasions,
or when you want to feel especially.
c,All you need to do is to splash the dirty-removing agent over and wash it
off your pots and pans.
d,Please push the button on the handhold remote controller to reduce the
noisy sound.
e,Try your luck with these excited electronic video games.
f,This book is breathtaken and everybody tries to get a quick glance at it.
g,This Bacon Keeper is a clear plastic container that neatly hold a full
pound of bacon.
h,Made of importing material,this shirt is machine washable.
3) Translate the following sentences into English
a,穿上这些漂亮的服装, 你的小狗会成为街上人们注意的
焦点 。
b,这种女式肩包系真皮制作, 携带方便, 永不过时 。
c,这些短袜采用 100%的纯棉制作, 给你一种软如真丝的
感觉 。
d,该大衣由经过特殊处理的面料做成, 重量轻, 可机洗 。
e,这种彩色的会说话鹦鹉装有一个隐藏的录音装置, 使它
能够重复你说的每一句话, 而且用你自己的声音 。
f,这只漂亮的怀表有一个精确的石英运转装置 。
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3,Self-assessment and Guidance
1) and 2) are printed on the paper,After the
teacher checks the answers,the students can
score their own paper; as for 3) the teacher can
collect the paper and correct after class if time
is not permitted.
4,Assignment
A,Write a product prospectus on your own
B,Collect some English company prospectuses
and practice to talk about them
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Section II Reading Comprehension
Section III Writing and Translating
back
Unit 2 Promoting Activities
Section I
Listening and Conversation
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Section I
Listening and Conversation
Part I Leading in
Part II Putting in use
Part III Further Practice for better use
Part IV Aptitude Test and Guidance
back
Part I Leading in
1,Pre-class Work
2,Revision
3,Warming up for the new class
back
1,Pre-class Work
? ask students to collect some
product prospectuses and the
words about prospectuses
? Write down all the expressions
and patterns to introduce
products
back
3,Warming up for the new class
1) Present your collections
2) Teacher’s comment and put the collections into a data
bank for students’ reference
3) New materials presentation
next
Sample1 A Product Introduction
next
Sample 2 A Product Introduction
next
Part II Putting in use
1,Divide the students into groups
2,Offer more examples about product prospectuses
3,Act out
Work in groups to 1) understand the short dialogues
on Page 23 of the Textbook 2) to act out
back
Mountain Bikes—A Perfect Travel Vehicle!
Tired of walking through the woods? Buy a mountain bikes!
Huaxia Bicycle Company has a new product to offer its customers-
mountain bikes! They are the company’s latest developments,All are
made of top quality materials,With various types and sizes,favorable
prices and top quality,our mountain bikes are well received both at
home and abroad,The sales turnover last year was around 3 million
yuan,We have 5 subsidiaries at home and we are thinking of
expanding our business overseas.
Tel,023-67623456 Fax,023-67623458
Manufacturer; Huaxia Bicycle Company
Sample 1:Product Prospectus
Sample 2:Product Prospectus
China-made Silk Products Show!
Interested in China-made silk products? Come to our show!
With years of experience in manufacturing silk products,we offer a
wide range of silk items,such as silk fans,silk garments,silk sheets,
and silk carpets,All are made of top quality materials and with fine
workmanship,Our silk products have enjoyed a fair market in
Canada,Europe,South Asia and other regions and are the exclusive
products of our own chain stores abroad.
Date,June 12—June 18,2003
Place,22# Haibin Rd,Hangzhou,China
Organizer,ABC Silk Products I &E Corporation
back
Part III Further Practice
1,Furthering and Practicing
2,commenting
3,Completing
4,Responding
back
1,Furthering and Practicing
back
Practice the dialogues on
Page 23 of the textbook in
groups and try to further
them,
2,commenting
? The fellow students to make comments on the
performance and the appropriateness of their English;
? The teacher summarizes this part.
back
3,Completing
Work in groups to complete by filling in the
blanks on Page 25 of the Textbook (Exercises 3),and
then the teacher checks the answers in class.
back
4,Responding
Practice Exercise 1 and 2 on Page 24 of the
Textbook orally, Teacher offers the situation in
Chinese,and ask the students to give the English
equivalent,the whole class work together
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The script for the dialogue
? You,Mr,Li,this is the new CD player we’ve just developed ___________ (说
打算申请专利 )。
? GM,Wonderful ! You’ve done an excellent job,___________(问是否已经做
好了申请专利的必要准备 )。
? You,____________(说机型还要做最后实验, 但图纸已经准备停当 )。
? GM,____________(问申请专利需要多少时间？ )
? You,At least a couple of months,I think.
? Ms,Li,Mr,Hu,____________(你的市场调查结果如何？ )
? Mr,Hu,As far as I can see,____________(迷你型手机在市场上卖得很好 。 )
? Ms,Li,_____________? (你认为这种新型的手机会取代老式的手机吗？ )
? Mr,Hu,Yes,I believe so.
? Ms,Li,Why do you think so?
? Mr,Hu,Well,you see,with the fast development of modern technology,
______________,(人们的生活条件在最近几年得到了很大改善 。 ) Likewise,
_______________,(他们的消费观念也在迅速发生变化 。 ) Smart and handy
mobile phones have become a necessity for many people,young people in
particular.
? Ms,Li,I see,______________,(所以你相信手机的潜在市场一定会很大 。 )
? Mr,Hu,Exactly,back
Part IV Aptitude Test and Guidance
1,Judge after you listen
2,Respond after you listen
3,Read after you listen
4,Self-assessment and Teacher’s Guidance
5,Assignment
back
1,Judge after you listen
? 【 Instructions】 in this part true or false statements
will be given to each of the students,after they listen
to a dialogue,they are asked to judge whether the
statements are true or false,
back
2,Respond after you listen
【 Instructions】 in this part the students are asked to
listen to a dialogue and then answer the teacher’s
questions
back
3,Read after you listen
? 【 Instructions】 in this part the
students are given a passage with
some blanks,they are asked to fill
in the blanks after they listen to it,
back
4,Self-assessment and
Teacher’s Guidance
? 【 Instructions】 in this part the teacher will
mainly check the answers to 1 and 2,give
brief explanations when students are in
difficulty and ask students to score their
own paper ; as for 3,the teacher will collect
the paper and correct them after class,
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5,Assignment
? A,Workbook P 19—3.4
? B,Read fluently the passage on page 31 of your Textbook New
Practical English and try to understand it as possible as you can
by using a dictionary.
【 Instructions】, in this part the homework is made up of two
parts,A is to reinforce what they have learned; B is to get
ready for the next Section
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Section II
Reading Comprehension
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Section II
Reading Comprehension
Part I Leading in
Part II Comprehension and Practicing
Part III Further Practice
Part IV Aptitude Test and Guidance
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Part I Leading in
1,Revision
2,Warming up for the new class
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1,Revision
1) ask students to work in groups of four to introduce a new
product.
2) Teacher makes comments
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2,Warming up for the new class
? Ask students to answer teacher’s questions related
to the Passage on page 31
? Teacher makes comments
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Part II Comprehension and Practicing
1,Checking and Explaining
2,Retelling
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1,Checking and Explaining
? True or false questions according to the passage on page
33 of the Textbook New Practical English
? Answer questions in details according to the passage on
page 33 of the Textbook New Practical English.
? Possible difficult words,phrases & sentences
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Possible difficult words
promote v,attempt to sell; raise to a more important job 促销, 提拔,
提升
Teacher’s,Many companies are promoting their new products on
television.
The young army officer was promoted to Captain last
month.
efficient a,acting effectively,without wasting time and energy 高效
的, 能干的
Teacher’s, The company is in urgent need of an efficient secretary.
This new laser printer is more efficient than the old one.
focus v,concentrating attention or energy 注视, 聚焦, 集中
Teacher’s,Students are supposed to focus their mind on study.
When the movie star walked into the hall,all eyes were focused
on her,next
man v,to work at a place or be in charge of a place or a
machine 工作 （ 或守卫 ） 在 … 岗位上, 在 … 上操作,
操纵
Teacher’s,Tom will be the person to man the machine till
2:00 pm.
They have sent more soldiers to man the front.
leave v,cause to be or remain in a special state; go away
使保持某一特定状态, 离去
Teacher’s,Never leave the door open while sleeping at
night.
After a hot quarrel,Maria left her husband.
fruitful a,productive 富有成效的, 多产的, 硕果累累
的
Teacher’s,Charles Dickens is considered (to be or as ) a
fruitful author of fiction.
To her joy,Jane found the meeting very fruitful,back
Possible difficult sentences
(Pare,4) Unless your company is sponsoring the exhibition,
find out what time the opening ceremony is and show up
promptly 30 minutes after that.
除非是你的公司在主办这个展览会，否则，你就应弄清楚开
幕式的时间，并准时在开幕式 30分钟后到场。
In this sentence,unless is a conjunction,meaning,if… not,.;
except in the case that”,Unless is used to talk about a
situation that could happen,or sth,could be true in the
future,If you know that sth,has not happened or that sth,is
not true,use if …not… And before find out,“you should” is
omitted,After that means” after the opening ceremony”.
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Possible difficult sentences
(Para,4) The opening ceremony is like a starting gun,as
soon as it’s over,the gathered crowds will rush to the doors
to get inside the exhibition halls.
开幕式就像一支发令枪：开幕式一结束，聚集的人群
就回涌向展厅口，挤进展厅。
Starting gun means‖ the gun that starts a game or race at a
sports meeting‖,The gathered crowds indicates‖ people
who gathered outside or around the exhibition halls‖,To
get inside the exhibition halls is an infinitive phrase used as
a n adverbial of purpose.
Example,Hearing the starting gun shot,these 100-meter
runners dashed to the finish line.
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(Para.8) Hot cars and pretty girls may go well together,but don’t be
distracted by them.
时尚热门的小汽车和美女也许很般配，不过别让这些分你的心。
Hot cars means ―fashionable and popular cars‖,Both cars and girls
are used to draw visitors’ attention,Go well means ―a perfect match
or good combination‖,Distract means ―take… away from…‖ or
―cause … to turn away from‖
Example,The noise outside the classroom is a little too loud,but
don’t be distracted by that.
(Para,12) Lunch hour,unfortunately,leaves exhibition booths
manned by guys who are more interested I stuffing food into their
mouth than explaining the product or promoting the company.
遗憾的是,在午餐时间各个摊位的工作人员更感兴趣的是把食
物塞进嘴里，而不是向顾客解释他们的产品或宣传他们的公司。
Here who is a pronoun that introduces a relative clause,modifying
guys,In is omitted before explaining and promoting,next
(Para,18) Guards are available to assist anyone in need of help and
to keep order.
警卫在这里是为每一个需要帮助的人提供帮助并维持秩序的。
In this sentence,who is omitted after the word anyone,forming a
relative clause with in need of help and modifying anyone,Be in
need of is a set phrase,meaning ―need‖.
Example,The police are expected to help anyone in danger.
(Para,20) This is the place to find out which Web sites the young
and connected Chinese are really using or are interested in using.
在这里，你可以弄清楚年轻人和上了网的中国人真正在使用那
些网址或对使用那些网址感兴趣。
To find out means ―to make…clear‖,Which is used as a pronoun
that introduces an objective clause,Connected Chinese refers to
―those Chinese who have gained the access to the Internet‖.
Example; This is the best time to find out what the Chinese online
customers are really caring for.
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2,Retelling
Read the passage again;
Retell the passage in their
own words,
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Part III Further Practice
1,Simulating and translating
Do exercise 6 on page 30 of the textbook
Pay attention to the italicized parts in the English
sentences and translate the Chinese sentences by
simulating the structure of the English sentences
2,Rewriting
Do excises 8 on page 33 of the textbook
Write a summary of the passage by answering the
following questions,(page 34)
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Part IV Aptitude Test and Guidance
1,Translating
2,Assignment
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1,Translating
? Ask the students to remember the words,phrases and sentence
structures in the passage they have learned and translate the
following sentences into Chinese orally and the teacher
comments.
? 1)在电视上推销新产品已经成了一种十分普遍但又十分恼人的
作法 。
? 2)圣诞节那天, 新世纪百货公司给前往该店购物的每位顾客赠
送了一个小盒巧克力 。
? 3)等了很久以后, 我们终于看到校长在主席台上露面了 。
? 4)街上隔一段距离设一个电话亭是文明的象征, 同时也是城市
里一条美丽的风景线 。
? 5)我们看到中国载人航天的日子已经不远了 。
? 6)直到今天, 我仍然清楚地记得老校长在我们毕业典礼上讲的
一席话 。
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2,Assignment
? A,Textbook page 8 Passage 1 and Workbook
page 22 passage A,Exercises 1-3
? B,Ask students to memorize all the words
and patterns used for writing and talking
about product prospectuses.
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Section III
Writing and Translating
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Section III
Writing and Translating
Part I Leading in
Part II Putting in use
Part III Further Practice
Part IV Aptitude Test and Guidance
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Part I Leading in
1,Checking the assignment
? Check the answers to comprehension exercises on
the workbook orally;
? Students’ questions found in Passage 1.
2,Warming up for new class
? Speak out the patterns and expressions;
? Put your collections into the data bank.
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Data Bank
1,Made of imported rubber,our radio-controlled toy car is extremely
durable.
2,This new type of toy car is safe for kids to play with.
3,Chunlan Air Cooler is portable,easy to operate and can work anywhere.
4,Haier min-fans are quite simple to operate and no installation is required.
5,Our refrigerator is light in weight,portable in size and low in power
consumption.
6,Made of special formula,Liangli Pearl Cream may erase the wrinkles
from your face and keep your skin looking youthful.
7,Sunlight Curtain will keep sunrays out in summer and prevent heat loss
in winter.
8,This curtain allows your furniture to be safe from sun fade and increase
your privacy.
9,We have various types and sizes available,Delivery can be made right
from stock.
10,This type of eye-protecting lamp is made especially for your kids.
11,This sweater is made of specially treated pure wool and is worm-proof.
12,Try your luck with these exciting electronic hand-held casino games.
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Part II Putting in use
1,Dividing the students into groups;
2,Presenting new materials;
3,Giving the rules for an advertisement;
4,Writing and simulating.
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Sample 1
Cotton Slippers
Laugh with joy when you wrap your feet in these 100% cotton
slippers made by Totes Co.Ltd,You have two reasons to be happy with
our products,First,notice the savings,Comparable slippers produced
by our competitors are twice the price! Second,experience the
comfort,Each slipper wraps on and off,fitting tightly or loosely
around the world’s most sensitive foot…yours,They are made of baby-
soft lining,with flat and flexible soles for safety,Imported material
from China,Men’s full sizes 7-13,available in black,grey and brown.
Women’s full sizes 6-11,available in red,green,pink,yellow and orange.
Services offered,--1-week money back guarantee
--6-month warranty
--free delivery
Manufacture,Totes Co.Ltd,next
Sample 2
Old Model T Ford!
An ideal car for auto collectors! Restored in 1926,this old
car is one of the 13.8 million that Henry Ford built,Still runs
and drives beautifully,Electric start! Its engine has new plugs
and wiring,Wheels adjusted,fan belt,new battery and cable.
Lights and horns are still in working condition,This car is a
sweetheart! It gets more attention than you can possibly
imagine,It has reproduction fender front and back,Its paint
has a few lines here and there,but it shines like crazy,No
smoking,no leaking,It starts right up and runs like a clock,Air-
conditioning is at the bottom of 1926 style,of course.
Price,US$4986
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4,Simulating And Writing
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1) complete the product prospectus on page 36
2) Write a product prospectus according to the information
given
“甘美, 系列优质绿茶，选用高山早春嫩芽为原料，
生产工艺考究，产品形美色绿，气味芬芳，味道甘美。
本品具有明显的提神功效，是老少皆宜的饮品，该产品
被誉为理想的纯天然绿色饮品和健康饮品。
Part III,Further Practice
1,Presenting new material
2,Simulating
3,Checking and commenting
4,Writing
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Presenting New Materials
Sample 1
Cooler King is a new product of Toto Electrical Appliances
Company,Made of imported-rubber,it’s better than a fan and is
safer,too,This air cooler has a water evaporating cooling system
that blows out refreshing cool air,It works anywhere,on a desk,
kitchen table,nightstand and even in your car or boat,Simply fill
it with water and turn it on! No installation is required! It can
cool the air around you for up to 5 continuous hours per water
change,Light weight,portable and low power consumption,the
cooler uses only 4 C batteries or an AC adapter.
For more information,please call 1-402-454-0044,next
Sample 2
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Solar Curtain is a new product of Solar Household Co.Ltd.
Made of specially treated material,polyethylene,the
curtain will keep sunrays out in summer and prevent heat
loss in winter,Just hang it on a curtain rod between your
curtain and the window,It protects your furniture from
sun fade and increase your privacy—you can see out,but
no one can see in.
Available colors are,purple,green,red,blue and silver.
Available sizes are,#29017 Solar Curtain 30x63
#29033 Solar Curtain 30x81
#29041 Solar Curtain 36x63
#29058 Solar Curtain 36x81
2,Simulating
Ask the students to work in groups to write a
product prospectus of their own
3,Checking and commenting
After the presentation of each group,the fellow
students comment and then teacher summarizes.
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4,Writing
Ask the students to work together to write a short
passage about the picture given (Page 38 of the
Textbook),Some useful words and phrases have
been provided to help,The passage may begin
with:,Traffic lights are commonly seen at the
intersection of two roads…,
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Part IV
Aptitude Test and Guidance
1,Checking
2,Grammatical rules concerning Verb forms
3,Applying
4,Self-assessment and Guidance
5,Assignment
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1,Checking
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?Read their passage
?Teacher comments
and points out the
grammatical errors
2,Applying
1) Complete the following sentences using the correct form of
the verbs given in the brackets.
2) Correct the errors in the following sentences.
3) Translate the following sentences into English
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1) Complete the following sentences,using the
correct form of the verbs given in the brackets
a,By the end of this year,SARS ________(control) in the world,
hopefully.
b,This new type of washing machine ________(design) with advanced
technology.
c,This fashionable ring-watch with up-to-the-minute
design________(feature) an easy-to-read,built-in digital watch that can
keep its time accurate.
d,It wasn’t until three years later that they _________(adapt) to the food
and life of this country.
e,This classic no-ironing cotton dress is very _________(style) today.
f,It is essential that medical companies ________(warn) their customers
of the possible side effects a certain medicine may bring them.
g,This high –tech,easy-to-use safety system with a wireless motion
detector will warn you when someone _______ (approach) your home.
h,Made of specially-treated cotton,this curtain is easy _________(take
care of ).
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2) Correct Errors in the Following Sentences
a,Styled for comfort and convenient,this pretty dress is ideal to wear
while you work around the house.
b,These attractive and eye-catching pants are perfect for special occasions,
or when you want to feel especially.
c,All you need to do is to splash the dirty-removing agent over and wash it
off your pots and pans.
d,Please push the button on the handhold remote controller to reduce the
noisy sound.
e,Try your luck with these excited electronic video games.
f,This book is breathtaken and everybody tries to get a quick glance at it.
g,This Bacon Keeper is a clear plastic container that neatly hold a full
pound of bacon.
h,Made of importing material,this shirt is machine washable.
3) Translate the following sentences into English
a,穿上这些漂亮的服装, 你的小狗会成为街上人们注意的
焦点 。
b,这种女式肩包系真皮制作, 携带方便, 永不过时 。
c,这些短袜采用 100%的纯棉制作, 给你一种软如真丝的
感觉 。
d,该大衣由经过特殊处理的面料做成, 重量轻, 可机洗 。
e,这种彩色的会说话鹦鹉装有一个隐藏的录音装置, 使它
能够重复你说的每一句话, 而且用你自己的声音 。
f,这只漂亮的怀表有一个精确的石英运转装置 。
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3,Self-assessment and Guidance
1) and 2) are printed on the paper,After the
teacher checks the answers,the students can
score their own paper; as for 3) the teacher can
collect the paper and correct after class if time
is not permitted.
4,Assignment
A,Write a product prospectus on your own
B,Collect some English company prospectuses
and practice to talk about them
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