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Human Supervisory Control
Judgment Under Uncertainty:
Heuristics & Biases
The Uncertain State of the World
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Probability
Theory
Objective
Probability
Subjective
Probability
Statistical
Probability
Axiomatic
Probability
?SEU
?MAUT
? Bayesian Nets
Subjective Assessment
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? Subjective assessment of probabilities is
akin to assessment of size and distance
? Perception versus expectation
? Heuristics are useful but can be misleading
The Ames Room
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http://psylux.psych.tu-dresden.de/i1/kaw/diverses%20Material/www.illusionworks.com/html/ames_room.html
(Image removed due to copyright considerations.)
Expectations Can Fool You…
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These checkershadow images may be reproduced and distributed freely. ?1995, Edward H. Adelson. Used with permission.
Human Estimation & Cue Integration
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? Humans as intuitive statisticians
– Good at estimating means, reasonably good at mid-range
proportions
? Not good on the tails
– Not so good at estimating variances and correlations
– Also not good at extrapolating non-linear trends
? Underestimate exponential growth
? Cue assimilation issues
– Missing
– Information overload
–Salience
? Underestimate cues that require calculation
– The need for heuristics
As-if Heuristic
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? Cues are equally weighted and differential weights
are not considered
– Regression to the mean
– Reliability of cues
– Letters of recommendation – content v. tone
? Humans are poor intuitive or clinical predictors as
compared to computers
– Multiple cues of different information value
? Cognitive parsimony
– Humans tend to reduce load on working memory.
– Avoid processing of cues that require mental
calculation
Representative Heuristic
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? Probabilities are evaluated by the degree to which A
resembles B
? Problems
– Prior probability (or base-rate frequency) of outcomes
? Engineers vs. lawyers
? No specific evidence vs. worthless evidence
– Insensitivity to sample size
? Large vs. small hospital
– Misconceptions of chance
– Insensitivity to prediction
– Illusion of validity
? Stereotypes
– Regression to the mean
Availability Heuristic
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? Assessing probability or frequency bases on
information that is most readily recalled
? Problems:
– Retrievability of instances
? Familiarity, salience, recency – driven by experience
– Effectiveness of a search set
? Searching for solutions in your long term memory
– Imaginability
? Simplicity
? Decision making & alternatives
– Illusory Correlation
? How frequently two events co-occur
Effectiveness of search set….abstract words as opposed to concrete
Adjustment &Anchoring Heuristic
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? People start with an initial guess and adjust answers based
on available information
? Problems
– Insufficient adjustment
? 1x2x3x4x5x6x7x8 v. 8x7x6x5x4x3x2x1
? 512, 2250, 40320
– Evaluation of simple, conjunctive (and) & disjunctive (or)
events
? Overestimate conjunctive, underestimate disjunctive
– Ordering matters
– Assessment of subjective probability distribution
? Overly narrow confidence intervals
Simple – draw red from bag 50/50 red and white
Conjunctive – draw seven successive reds from a bag 90/10
Disjunctive – draw a red at least once in seven tries from a bag 10/90
.50/.48/.522
Confidence Intervals
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? A confidence interval gives an estimated range of
values which is likely to include an unknown
population parameter, given set of sample data.
– The confidence interval is the likely range of the true
value.
? Precision determined by the width of the
confidence interval
? http://www.sportsci.org/resource/stats/generalize.html
(Courtesy of Will Hopkins. Used with permission.)
Some Other Biases
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? Overconfidence Bias
– Confidence exceeds prediction accuracy
– Prevents people from seeking additional
information/cues
? Confirmation Bias
– People seek information that supports a preformed
hypothesis
? Do not seek or discount contrary information
? Automation Bias
– People tend to believe computer recommendations
and do not seek out conflicting evidence
Effectiveness of search set….abstract words as opposed to concrete
Framing Effect
? Prospect theory - People value a certain gain
more than a probable gain with an equal or
greater expected value; the opposite is true for
losses.
– Would you rather win (or lose) $1 and 0% risk or $2
with 50/50 risk?
– Take the sure thing?
? Framing Effect: Choices are made differently
depending on whether the choices are framed in
terms of gains or losses
? Sunk cost bias
? How does this impact design?
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Bounded Rationality
? Criticism for the application of classical
decision theory
– Unbounded rationality - humans make rational
decisions, but they do so without time
constraints, with complete a priori knowledge,
and unlimited computational abilities
? Bounded rationality: concept of satisficing,
which occur when decision makers stop the
search for a solution when the first alternative
is found that meets all constraints
– Probably not the optimal solution
? Fast & frugal heuristics
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Fast & Frugal Heuristics
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Execute Search
Rule
Does Alternative
Meet
Stopping Rule?
Make
Decision
Yes
No
? Some search rules:
– Take the last
? The decision that worked for this problem last time
– Take the best
? Consider primarily the cue with highest validity
? Seed for recognition primed decision making
Implications for Design
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? Ways to combat problems with decision biases:
–Training
– Emphasis on feedback
? Ambiguous/Delayed/Selective processing
– Debiasing
– Proceduralization
– Development of decision aids
? Decision guidance
– Interactive
– Participative-suggestive
– Jiang & Klein paper
Social Judgment Theory
? SJT attempts to model human decision-making using
classical decision theory through an ecological
approach.
? Lens Model
– Attempt to model how well a person's judgments match the
environment they are trying to predict.
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Y
s
X
1
r
s,1
r
a
Y
E
X
2
X
3
X
4
r
s,4
r
s,2
r
s,3
r
E,1
r
E,1
r
E,3
r
E,4
Ecology (Criterion)
Subject Judgments
Achievement, r
a
Ecological Validities, r
E,i
Cue Utilizations, r
S,i
Cues, X
i
More on the Lens Model
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? Uses regression
– Prediction (dependent) from cues (independent)
– Determines not only the degree of agreement between a
human judge and the state of the environment, but also
the predictability of the environment as well as the level
of consistency of human judgments.
? Problems:
– Assumption that relationship is linear
– Identification of cues
eYY
ss
+=+=
?
Error Model Model Predicted
)1()1(
22
sesea
RRCRGRr ??+=
References
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? http://members.lycos.co.uk/brisray/optill/vision1.htm
? http://www.yorku.ca/eye/funthing.htm
? Gigerenzer, G. and P. M. Todd (1999). Simple Heuristics That
Make Us Smart. New York, Oxford University Press
? Simon, H. A. (1955). "A behavioral model of rational choice."
Quarterly Journal of Economics 69(99-118).
? Simon, H. A., R. Hogarth, et al. (1986). Decision Making and
Problem Solving. Research Briefings 1986: Report of the
Research Briefing Panel on Decision Making and Problem
Solving, Washington D.C., National Academy Press.
? Svenson, O. (1979). "Process Descriptions of Decision Making."
Organizational Behavior and Human Performance 23: 86-112