Unit 13 Product Description
? Objectives
? Focus
? Warming up
? 13.1 Comparing products
? 13.2 Saying what’s best
? 13.3 Making suggestions
? Sum-up
Objectives
When the learners finish learning this unit,
they should be able to
? describe and compare goods
? make suggestions and compare choices
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Focus
? Booking
? Making contacts
返回
Warming up
Q1,If one is planning to purchase
something costly,say a computer,
what kind of information does he
need? / What condition should he
take into consideration?
(discussing and some phrases that draw common
agreement or interest should be presented on the
blackboard,such as,price,discount,manufacturer,
outlet,delivery,guarantee,after sale-service,etc.)
Q2,How can one collect this information?
/ What is the source for this information?
(discussing,and some phrases that draw
common agreement or interest should be
presented on the blackboard,such as,
brochure,sales clerk,catalogue,commercial,
advertisement,those who have purchased
the product,consulting expert,etc.)
Q3,How to require for this information?
(discussing,offering help if necessary.)
How much does it cost? What’s the guarantee like?
These two questions have been practiced before so
they are likely to be employed this time,But that are
not enough for acquiring full or better information about
a product,In this unit,we are learning more as how to
describe a product and how to make request on the
essential terms of a product.
返回
13.1 Comparing products
A Presentation
1,Read the two advertisements and take
notes for comparison,The exercise1 can
facilitate the notes taking.
Suggested answer:
Product Notebook Desktop
Warranty 1 year 1 year
Price $2,330 $1,990
Delivery 24 hours 48 hours
Free training 1 day 2 days
Money-back guarantee 14 days 30 days
Free software pack $650 $750
On-site maintenance $50 free
2,Do Exercise 2.
With the note,Exercise 2 is a piece of cake.
Suggested answer:
a) F,b) F,c) T,d) T,e) F
B,Language focus
1,Study the examples,
2,Write the sentences with the prompts.
Suggested answer:
? Maintenance for the notebook is more
expensive than for the desktop.
? On-site service for the notebook is not as cheap
as for the desktop.
? You get shorter training with the notebook than
with the desktop.
C,Writing
1,Review the useful expressions learnt
from 13.1:
WarrantyFree replacement for defiant
product
GuaranteeRefund for unsatisfying product
On-site serviceMaintenance at the spot
2,Role play in group:
Draw an advertisement for the overhead project
including the following terms:
Warranty,guarantee,price,after sale service,free pack,
delivery.
返回
13.2 Saying what’s best
A Presentation and listening
1,Discussion,There is an old Chinese saying, 货比三
家, And a sophisticate buyer also knows that a
comparison should be made before setting a deal,
Talking about a product,price is something but not
everything,A swift customer,at a high market,is
always counting quality first,In this case,one should
know well what point is most important to him —
quality,after sales,warranty,or others,So some terms
are to be reviewed as in the exercise A.
2,Listen to the recording and check the
answer.
Suggested answer,
1) c,2) e,3) d,4) a,5) a,6) f
B Language focus
This exercise is aimed to review the comparison
grammar rules,but for the students majored in
English,it’s unnecessary to make this as cut cold
dish,so it is gone through as a snatch.
1,Look at the text briefly and fill in the gaps with
appropriate words from the box.
2,Check the answer.
Suggested answer:
1) lowest,2) best,3) most modern,
4) widest,5) largest,6) best,
7) the most important
C Listening and speaking
This is the most important part of 13.2 as
it is aimed for practical skills training.
1,Learners look at the note and work out the kind
of questions the caller will ask,
2,Listen to the recording and note the details.
3,Check the answers.
Suggested answer:
Office Supply PJ’ s Office Equipment Hobson’s
Price ￡ 699 ￡ 649 ￡ 695
Warranty 12 months 6 months 6 months
Service
contract
Free for 1 year,
then ￡ 120 a year
after that
No 99 per year
Money-back
guarantee 14 days No 10 days
Delivery 4 weeks From stock 14 days
4,Group work,Role-play how to make an
enquiry,
5,The team leader divides the group into
two section (one as supplier of Easyprint
II and Office Supply,the other a PJ’s
Office Equipment and Hobson’s,Each side
is to make enquiry to the other side,
6,Useful expressions:
? How much does it cost?
? How long is your warranty?
? Do you offer free on-site service?
? What is the guarantee like/How long is the
guarantee?
? What about the delivery?
7,During the enquiry,the devices of
communication should be employed—
— a small chatting,a polite question
tone,etc,
D Demonstration
Each group sends one to make a presentation
on Which Is Best,Students may not be used to
this presentation and feel a bit shy,so
encouragement is needed,Practical help can be
recommending the use of blackboard or chart.
Comment should be as positive as possible.
返回
13.3 Making suggestions
As this skill has been practiced as a focus
in Unit 7(7.3),the focus here is advised to
be making students familiarized with office
equipment terms,
A,Vocabulary and discussion
1.Tutor brainstorm vocabulary connected
with office equipment and furnishing,
Make a list on the board.
2.Students put the items in the box under
the most suitable heading.
B,Presentation
1,Study the examples.
2,Work out how to make a response to a
suggestions.
? That’s a good idea,/ I agree,/ Yes,
you’re right.
? I don’t think you’re right,/ I don’t agree.
3.Put the dialogue in the correct order.
4.Listen to the recording and check the
answer.
C,Problem-solving
1.Q1,What five thing do you need most for
your office when you were starting your
own business,
(discussion in groups and then ask them to
present their choices and reasons).
Q2,Your budget is only 4,000 dollars,
what would you do with your options?
2.Divide the class into three groups,
(A,F44; B,F45; C,F46)
3,Students discuss on how they will equip
their area,Make sure they keep within
budget.
4,Each group do a short presentation to tell
other groups what furniture it has chosen
and how much it will cost.
返回
Sum-up
? In this unit,we learn the skills of making enquiry,
making comparison of the goods before dealing,
what is to be counted for a purchasing.
? The useful terms and expressions:
Warranty,guarantee,delivery,after sale,on-site
service,bargain purchasing,specialoffer,andetc.
? Some terms of office equipment:
Printer,fax machine,scanner,
executive desk/chair,typist chair,
filing cabinet,coffee machine,and etc.
返回
? Objectives
? Focus
? Warming up
? 13.1 Comparing products
? 13.2 Saying what’s best
? 13.3 Making suggestions
? Sum-up
Objectives
When the learners finish learning this unit,
they should be able to
? describe and compare goods
? make suggestions and compare choices
返回
Focus
? Booking
? Making contacts
返回
Warming up
Q1,If one is planning to purchase
something costly,say a computer,
what kind of information does he
need? / What condition should he
take into consideration?
(discussing and some phrases that draw common
agreement or interest should be presented on the
blackboard,such as,price,discount,manufacturer,
outlet,delivery,guarantee,after sale-service,etc.)
Q2,How can one collect this information?
/ What is the source for this information?
(discussing,and some phrases that draw
common agreement or interest should be
presented on the blackboard,such as,
brochure,sales clerk,catalogue,commercial,
advertisement,those who have purchased
the product,consulting expert,etc.)
Q3,How to require for this information?
(discussing,offering help if necessary.)
How much does it cost? What’s the guarantee like?
These two questions have been practiced before so
they are likely to be employed this time,But that are
not enough for acquiring full or better information about
a product,In this unit,we are learning more as how to
describe a product and how to make request on the
essential terms of a product.
返回
13.1 Comparing products
A Presentation
1,Read the two advertisements and take
notes for comparison,The exercise1 can
facilitate the notes taking.
Suggested answer:
Product Notebook Desktop
Warranty 1 year 1 year
Price $2,330 $1,990
Delivery 24 hours 48 hours
Free training 1 day 2 days
Money-back guarantee 14 days 30 days
Free software pack $650 $750
On-site maintenance $50 free
2,Do Exercise 2.
With the note,Exercise 2 is a piece of cake.
Suggested answer:
a) F,b) F,c) T,d) T,e) F
B,Language focus
1,Study the examples,
2,Write the sentences with the prompts.
Suggested answer:
? Maintenance for the notebook is more
expensive than for the desktop.
? On-site service for the notebook is not as cheap
as for the desktop.
? You get shorter training with the notebook than
with the desktop.
C,Writing
1,Review the useful expressions learnt
from 13.1:
WarrantyFree replacement for defiant
product
GuaranteeRefund for unsatisfying product
On-site serviceMaintenance at the spot
2,Role play in group:
Draw an advertisement for the overhead project
including the following terms:
Warranty,guarantee,price,after sale service,free pack,
delivery.
返回
13.2 Saying what’s best
A Presentation and listening
1,Discussion,There is an old Chinese saying, 货比三
家, And a sophisticate buyer also knows that a
comparison should be made before setting a deal,
Talking about a product,price is something but not
everything,A swift customer,at a high market,is
always counting quality first,In this case,one should
know well what point is most important to him —
quality,after sales,warranty,or others,So some terms
are to be reviewed as in the exercise A.
2,Listen to the recording and check the
answer.
Suggested answer,
1) c,2) e,3) d,4) a,5) a,6) f
B Language focus
This exercise is aimed to review the comparison
grammar rules,but for the students majored in
English,it’s unnecessary to make this as cut cold
dish,so it is gone through as a snatch.
1,Look at the text briefly and fill in the gaps with
appropriate words from the box.
2,Check the answer.
Suggested answer:
1) lowest,2) best,3) most modern,
4) widest,5) largest,6) best,
7) the most important
C Listening and speaking
This is the most important part of 13.2 as
it is aimed for practical skills training.
1,Learners look at the note and work out the kind
of questions the caller will ask,
2,Listen to the recording and note the details.
3,Check the answers.
Suggested answer:
Office Supply PJ’ s Office Equipment Hobson’s
Price ￡ 699 ￡ 649 ￡ 695
Warranty 12 months 6 months 6 months
Service
contract
Free for 1 year,
then ￡ 120 a year
after that
No 99 per year
Money-back
guarantee 14 days No 10 days
Delivery 4 weeks From stock 14 days
4,Group work,Role-play how to make an
enquiry,
5,The team leader divides the group into
two section (one as supplier of Easyprint
II and Office Supply,the other a PJ’s
Office Equipment and Hobson’s,Each side
is to make enquiry to the other side,
6,Useful expressions:
? How much does it cost?
? How long is your warranty?
? Do you offer free on-site service?
? What is the guarantee like/How long is the
guarantee?
? What about the delivery?
7,During the enquiry,the devices of
communication should be employed—
— a small chatting,a polite question
tone,etc,
D Demonstration
Each group sends one to make a presentation
on Which Is Best,Students may not be used to
this presentation and feel a bit shy,so
encouragement is needed,Practical help can be
recommending the use of blackboard or chart.
Comment should be as positive as possible.
返回
13.3 Making suggestions
As this skill has been practiced as a focus
in Unit 7(7.3),the focus here is advised to
be making students familiarized with office
equipment terms,
A,Vocabulary and discussion
1.Tutor brainstorm vocabulary connected
with office equipment and furnishing,
Make a list on the board.
2.Students put the items in the box under
the most suitable heading.
B,Presentation
1,Study the examples.
2,Work out how to make a response to a
suggestions.
? That’s a good idea,/ I agree,/ Yes,
you’re right.
? I don’t think you’re right,/ I don’t agree.
3.Put the dialogue in the correct order.
4.Listen to the recording and check the
answer.
C,Problem-solving
1.Q1,What five thing do you need most for
your office when you were starting your
own business,
(discussion in groups and then ask them to
present their choices and reasons).
Q2,Your budget is only 4,000 dollars,
what would you do with your options?
2.Divide the class into three groups,
(A,F44; B,F45; C,F46)
3,Students discuss on how they will equip
their area,Make sure they keep within
budget.
4,Each group do a short presentation to tell
other groups what furniture it has chosen
and how much it will cost.
返回
Sum-up
? In this unit,we learn the skills of making enquiry,
making comparison of the goods before dealing,
what is to be counted for a purchasing.
? The useful terms and expressions:
Warranty,guarantee,delivery,after sale,on-site
service,bargain purchasing,specialoffer,andetc.
? Some terms of office equipment:
Printer,fax machine,scanner,
executive desk/chair,typist chair,
filing cabinet,coffee machine,and etc.
返回
