Overbooking in Peak Seasons
? What is Overbooking?
? Overbooking refers to the practice that
hotels allow some more reservation to be
made than the actual number of rooms
which can be available,This is done so as
to make up the possible loss caused by
no-shows,cancellations,and early-
departures.
? Overbooking usually occurs in peak
seasons or holidays.
? The rate of overbooking can be about 5%-
--15%.
Factors which need to be considered
when overbooking
? 1.the amount of group reservation and
individual reservation ------the more individuals,
the more overbooking,
? 2.the amount of different types of reservation
? i,confirmed reservation
? ii,guaranteed reservation
? iii,Advanced reservation
? iv,on-wait reservation
? Hotels should guarantee rooms are available for
confirmed and guaranteed reservation
? 3,Collect information and predict the
amount of the following 4 types of
customers.
? i,no-shows
? ii,Cancellation
? iii,Overstays
? iv,Early-arrivals
Possible problems
? Proper amount of overbooking can help
maximum the hotel’s interest,But it is also
possible that there is no room available for
a guaranteed guest,Then how should the
hotel solve the problem?
Problem solving
? 1,Earnestly explain the reasons and say
sorry to the guest.
? 2.If the guest agrees,contact another
similar hotel and help the guest check in,
providing free-car service.
? 3.provide the guest some compensation
Questions for further research:
? How can hotels make full use of the
National Day holidays and May-day
holidays?